Citizen developers testing is gaining popularity as organizations look to involve a wider range of stakeholders in the testing phase of software development. These individuals may not have formal training in testing methodologies or tools, but they bring valuable perspectives and domain knowledge to the process.

By leveraging citizen developers testing, organizations can increase test coverage, improve the quality of their software products, and accelerate the overall development process. This approach also promotes collaboration between business users and IT teams, leading to more effective communication and shared understanding of project requirements.